Jo Redfern
Jo will be leading What, When, How: The evolving landscape of animation commissioning
Join our panel of industry experts as they explore the past, present and future of animated television commissioning. What does the future hold? How will shows be financed? What will thngs look like in 5 years time? Come and join the discussion and be pat of the conversation.
Friday 21st February 11:00 – 12:00
Jo Redfern is a Senior Exec and consultant in content and platform strategy for IP owners and creators aiming to engage people across digital platforms – Social Gaming (Roblox), YouTube, TikTok and broadcast. She has worked on Peppa Pig, also at Disney Junior, WWE and BBC Children’s.
Her experience is in developing strategic opportunities and new funding models for IP to scale in the transmedia age – leveraging different platforms, narratives, communities, and emerging tech. She has worked with the Premier League on their Future Fan strategy and is also Exec Producer of Cozmo & Friends, a YouTube-first series and Roblox experience both of which launched in 2022. She is co-host of the Kids Media Club podcast where she shares insights on trends in the business of making content.